William Asher Obituary


William Asher dies at 90; ‘I Love Lucy,’ ‘Bewitched’ director




William Asher directed more than 100 episodes of ‘I Love Lucy’ and persuaded Elizabeth Montgomery to take the role as Samantha in ‘Bewitched,’ which he also produced.


By Dennis McLellan
Los Angeles Times
July 18, 2012


As the director of more than 100 episodes of the enduringly classic 1950s sitcom “I Love Lucy,” William Asher considered the first episode he directed to be one of his most memorable: Lucy and Ethel working in a chocolate factory.


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