Archive for December 29th, 2011

The War of the Wax Museums

Thursday, December 29th, 2011

HOLLYWOOD ATTRACTIONS

A heated wax museum war takes shape in Hollywood

 

 

A wax figure of Angelina Jolie, right, at Madame Tussauds is posed next to a photograph of Jolie as she is seen at the Hollywood Wax Museum. The display is part of a marketing effort by Madame Tussauds. (Barbara Davidson, Los Angeles Times / December 16, 2011)

 

 

Madame Tussauds is trying to best its cheaper competitor, the Hollywood Wax Museum, with a new marketing blitz stressing the defects in its rival’s paraffin starlets, singers and comics.

 

By Hugo Martín
Los Angeles Times
December 21, 2011

 

Dissing Angelina Jolie normally isn’t the best way to get ahead in this town.

 

But tough times call for tough tactics in the war of the Hollywood wax museums.

 

Madame Tussauds, which considers itself the ne plus ultra of wax artistry — with the $25 ticket price to match — is trying to best its cheaper competitor, the Hollywood Wax Museum, with a new marketing blitz stressing the defects in its rival’s paraffin starlets, singers and comics.

 

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Changes at Grauman’s Chinese?

Thursday, December 29th, 2011

GRAUMAN’S CHINESE THEATRE

Grauman’s Chinese: Movie star prints’ futures not set in cement

 

 

Commemorating their movie hit “Gentlemen Prefer Blonds” in the favored Hollywood way, Marilyn Monroe, left, and Jane Russell plant their hands in a slab of freshly-poured cement in front of Grauman’s Chinese Theater on Hollywood Boulevard. (Los Angeles Times)

 

 

Grauman’s Chinese Theatre’s new owners have increased cement print ceremonies, but some new squares may not be placed in the forecourt; old ones may be removed.

 

By Amy Kaufman
Los Angeles Times
December 29, 2011

 

Grauman’s Chinese Theatre is hallowed Hollywood tourist ground, the famed site where silver-screen stars such as Clark Gable, Marilyn Monroe and Frank Sinatra literally cemented their legends by making hand- and footprints in concrete. On a recent November morning, those movie icons were joined by three gigantic rodents: Alvin and the Chipmunks.

 

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